The Brian Wickstrom Leadership Model: Communication, Standards & Daily Excellence

After more than two decades of leadership across athletics, higher education, and business, Dr. Brian Wickstrom developed a leadership model built on three pillars: communication, standards, and daily excellence.

Communication ensures alignment. Standards ensure clarity. Daily excellence ensures consistency.

Wickstrom’s leadership philosophy is rooted in the belief that great organizations are built by great habits—small actions performed with discipline over time. His model has helped teams overcome challenges, improve operations, and achieve record levels of performance.

By focusing on people, process, and purpose, Wickstrom’s model gives organizations a roadmap for long-term success.

Other Reading Links:

• Leadership Through Personal Accountability
https://www.dr-brian-wickstrom.com/leadership-through-personal-accountability

• Ethical Leadership & Organizational Trust
https://www.dr-brian-wickstrom.com/ethical-leadership-accountability

• Executive Leadership Philosophy
https://www.dr-brian-wickstrom.com/executive-leadership-philosophy